Case Study: Naver Blog Marketing for Manta Dive (Gili Islands)
Naver is South Korea's dominant search and content platform, and for any brand trying to reach Korean travelers, visibility inside the Naver blog ecosystem matters far more than Google alone. For this campaign, Dentatsu ran a Naver blog outreach program for Manta Dive — a dive operator on the Gili Islands, Indonesia, running two centres (Manta Dive Gili Trawangan and Manta Dive Gili Air, same company) — to build awareness among Korean divers and holidaymakers. Between 15 and 20 May 2026, we recruited ten Korean Naver bloggers to publish ten original, localized reviews covering scuba diving in Gili Trawangan and dive-resort stays on Gili Air. Each post was written in the blogger's own voice, with photography, video, and natural references back to the operator.
The two Manta Dive websites (same company):
The published posts:
Manta Dive Gili Trawangan 스쿠버 다이빙 후기
Manta Dive Gili Trawangan scuba diving review
Manta Dive Gili Air dive resort review
Manta Dive Gili Trawangan diving course
Manta Dive Gili Trawangan centre review
Manta Dive Gili Trawangan 다이빙 명소
Manta Dive Gili Air resort experience
Takeaway: Naver blog outreach puts a brand in front of Korean audiences where they actually research and decide. To reach Japanese or Korean travelers through localized PR like this, get in touch with Dentatsu.
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